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SEO Podcast | Search Engine Optimization Podcast

Sep 14, 2020

Content marketing strategies aren’t something to just post and forget about—they are living entities that must be nurtured and improved over time. Audience tastes, competition conditions, and multiple other factors will evolve over the course of your regular posts, and eventually, you’ll need to either adjust your campaign or watch it succumb to irrelevance and disinterest.

Fortunately, there are many ways to gauge the health of your campaign and scout for potential improvements to make. One of the best ways to do this is through user surveys, given to your regular readers to measure and analyze their views of your current content efforts. Through their answers, you’ll be able to determine what’s next for your content marketing strategy, and you’ll be able to better engage your audience as a result.

Ask these questions of your users:

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